You can make the best plans for an exciting women’s event and all the effort will be wasted if your publicity is poorly done. Failure to use every means you can to tell women about the missions activity or event is counterproductive!
The following promotion ideas will help engage women in participating in your efforts to help them grow spiritually, become effective leaders, and develop missions lifestyles.
- Talk about it! Word of mouth and personal invitations are still the best way of promoting your activities.
- Utilize regular promotion avenues: Church bulletins, newsletters, bulletin boards, flyers, and posters which are related to the theme of your event are still good ways to advertise what the women in your church are doing.
- Mailings: Computer-drafted flyers, postcards, and printed invitations sent through the mail are a relatively inexpensive way to promote the details you want all women to know. Email blasts may be especially effective with younger women.
- Business cards: Purchase a packet of business cards on perforated sheets and print the date, time, location, and purpose of your next event or meeting. Distributing them 3 weeks prior to your activity is an unusual way to provide details while adding a personal invitation. Click on the links below to download the pictures for business cards. The pictures can be placed in a template to print business cards.
- Hand out small theme-related items: If you are having a spring women’s event, attach small cards with information to pieces of candy. Online sources tell you how to make candy roses, cookie lollipops, etc. One group chose shoes to relate to their “Walking with Jesus” women’s retreat. They baked shoe-shaped sugar cookies, put them in small cello bags and tied them with a ribbon and attached note giving the pertinent retreat information.
- “Building a Balanced Life” – Distribute small children’s wooden blocks or nails glued to cards to promote participation.
- “Spring Spa Day” – Use snack baggies to hold a note and sea salt or purchase eye shadow samples and attach event information.
- “Jesus Is the Light” – Use wooden matches and connect them to postcards with your event details.
It’s been said that people need three invitations before they are likely to attend any event. Provide at least that many and make certain they are creative!
For more information on promoting women’s events in your church, contact:
Linda Clark
WMU/Women’s Ministries Specialist
559.229.9533 x. 256
E-mail Linda Clark